About me

Visual Thinker, Creator of The MindSET Framework and the Obsidian-Excalidraw Plugin

Hi, I'm Zsolt Viczián, and I’m excited to welcome you to the Visual Thinking Workshop! With over two decades of experience in engineering, leadership roles at international companies, and a Ph.D. from the Technical University of Budapest, I’ve spent my career solving complex problems across industries. Along the way, I’ve picked up multiple Master’s degrees in Electrical and Biomedical Engineering and become a PMP-certified project manager.

But beyond the titles and certifications, what really drives me is my passion for creating tools that optimize how we think and work. If you’re familiar with Excalidraw or ExcaliBrain in Obsidian, you’ve seen how I build tools that help connect the dots between ideas, text, and visuals. I believe that tapping into our brain's natural ability to think visually can unlock creativity, deepen understanding, and streamline how we process information.

Over the past 30 years, I’ve rigorously tested and refined my visual thinking workflows and tools—and I’m eager to share that experience with you. Whether you’re looking to boost your creativity or enhance your productivity, I’ve designed this workshop to help you fast-track your own visual thinking journey, saving you time and effort.

I’d love to work with you and help you take full advantage of your brain’s visual processing power!

Sketch Your Mind

New! Sketch Your Mind is now available for pre-order.
Discover how to think visually, creatively, and playfully.
Secure your copy today and join the visual thinking movement!

Explore My Work

Follow the links below to learn more about Visual Thinking, Note-Taking, and Personal Knowledge Management (PKM). See my work in action.

Beyond Words

Why Visual Thinking is the Missing Link in Your PKM

When we think about personal knowledge management (PKM), writing often takes center stage. We’re taught to jot down thoughts, organize them neatly, and create complex networks of notes. But is text alone enough to fully capture, process, and present the depth of our ideas? I argue that it’s not...

Mastering Visual Literacy

The Syntactic Theory of Visual Communication

From an early age, we are taught to read text but not images. Even though we start with drawings as children, we are gradually guided towards letters and words. As we progress through education, there's a noticeable divide: text is emphasized, while images and visual thinking tools are often sidelined...

The Case for Visual Thinking

What is the purpose and role of visual thinking?

  • Isn’t thinking more than just visuals? Why the heavy focus on visuals?

  • Aren’t we losing important elements of thinking by only using visuals?

  • Can visuals really improve my thinking? Why is most of the workshop about communication?

We are Visual Thinkers, yet We Struggle to Think Visually

How Visual Thinking Transformed My PKM

As someone who has spent years developing tools like Excalidraw and ExcaliBrain for Obsidian, I’ve now moved most of my Personal Knowledge Management (PKM) into a visual-first approach. My problem-solving and thinking process usually begins with throwing words and icons onto a virtual whiteboard...

What is Visual PKM and Why Should You Care?

A non-visual guide to visual thinking

was recently at a family picnic where one of my cousins, curious about my YouTube channel and online course, asked, "Can you explain what you do, in simple terms? And why would someone care?"

To be honest, I struggled to articulate it clearly. I am so involved in the details that I find it really hard to explain the essence of...

See My Work in Action

and learn about visual thinking...

I selected 9 videos as an introduction to my Visual PKM work...

The Power of Visual Thinking: Listen Now

Discover the benefits and applications of Visual Thinking in this AI-Generated Podcast. While machine-produced, the content is thoughtfully curated from 40 of my favorite books and articles. This engaging 36-minute deep dive explores the many facets of Visual Thinking. To enhance your experience, I've also created an Excalidraw mind map for easy exploration and interactive note-taking.

Mind map of visual thinking

Join the Visual Thinking Workshop

  • $399

Visual Thinking Workshop Self-Paced Course

  • 71 Lessons

Are you ready to transform how you think, create, and organize your ideas? I designed this course to teach you the fundamentals of visual thinking. While we'll use tools like Obsidian, Excalidraw, and Readwise, the concepts and techniques you learn are transferable to other platforms. This isn’t about learning tools, but mastering visual workflows to elevate your thinking, note-taking, storytelling, and PKM.

  • $749 or 2 monthly payments of $399

Cohort 15 Bundle

  • Closed
  • 2 Products

Cohort 15 is your opportunity to master visual thinking techniques while exploring Indistractable by Nir Eyal. Together, we’ll unpack the book’s insights and distill them into engaging visuals, turning complex ideas about focus and attention into clear, actionable takeaways. You’ll receive hands-on guidance and connect with a creative community. Join this unique journey to bring ideas to life through visual thinking!

  • $849 or 2 monthly payments of $449

Cohort 15 Premium Bundle

  • Closed
  • 3 Products

Cohort 15 is your opportunity to master visual thinking techniques while exploring Indistractable by Nir Eyal. Together, we’ll unpack the book’s insights and distill them into engaging visuals, turning complex ideas about focus and attention into clear, actionable takeaways. You’ll receive hands-on guidance and connect with a creative community. Join this unique journey to bring ideas to life through visual thinking!